The City of Wausau’s mission statement is to “enhance [their] community’s quality of life and foster a sense of belonging for generations to come” [2]. In the field of human resources, the recruitment and retention of employees stands as a critical pillar of effectiveness in any organization. In the past, there has been difficulty in these processes. The goal of this project and report is to determine comprehensive strategies aimed at enhancing the recruitment and retention processes within Wausau’s workforce. To ensure the City of Wausau attracts qualified candidates, the use of social media advertisements seeks to broaden the reach and visibility of job openings. Additionally, implementation of stay interviews and 30-60-90 day plans aim to proactively address the needs and aspirations of current employees.
Through the implementation of innovative recruitment ideas and proactive retention strategies, the city’s staffing needs can be met while cultivating a healthy workplace environment. This report will explain the analysis behind the recruitment and retainment strategies, while also highlighting the associated benefits of their implementation. By enacting the strategies featured in this report, the City of Wausau can position itself as an employer of choice within the community.
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