Logos and Identity of the San Diego Energy Equity Campus

Avery Caldwell

Metrics

Community Size
Years
Course Title
Fundamentals of Digital Media
Course Letter Acronym
ART
Course Number
240
Project Lead Faculty
Avery Caldwell

The San Diego Energy Equity Campus at Valencia Park San Diego is a place that will celebrate the culture and the vibrancy of its local community by uniting in an effort to provide clean, affordable energy, financial prosperity and a place to gather. In light of this mission, our team will be focusing on the Adinkra symbols to communicate this idea. These symbols are a visual language that communicates the proverbial wisdom of Ghana, a wisdom that is needed in these challenging times. These Ghanaian symbols represent a cultural heritage that many people in the Valencia Park share, but even if they are not a shared cultural heritage they are all messages and ideals that are universal. Anyone can appreciate and get behind the ideals of communities coming together, the need for leadership, compassion and wisdom. It is even more important to stress that these values are a cultural heritage of communities of concern in Valencia Park and that their contribution is both valued and essential to community growth.

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