This project developed a strategic branding and marketing program for the airport to maximize marketing and advertising. Roberts Field functions as the Municipal Airport for Redmond, OR, servicing the residents of Central Oregon. Roberts Field benefits from high tourism year-round in Central Oregon. Central Oregon includes Crook, Deschutes, and Jefferson Counties. Deschutes County was the 7th fastest growing county in the U.S. in 2015 and the city of Bend grew 47% between 2000 – 2010.
Read the final student report delivered to the local gov/community partner.
Sustainable City Year Program Contact Info
Megan Banks
Sustainable City Year Program Manager
mbanks@uoregon.edu
(541) 346-6395
University Faculty Contact
Elizabeth Hjelm
Business Administration
bhjelm@uoregon.edu
Local Government / Community Contact
Heather Richards
Community Development Director