Downtown Merchandising

Twenty-three Retail and Consumer Science senior level students in Lucy Simpson’s Strategic Retail Planning course are using the knowledge gained from their varied coursework in consumer behavior, technology, customer loyalty, financial profitability, and strategies for growth to help the existing merchants of the Historic Downtown Lenoir City. Using critical thinking, communication and team work skills, […]

Read More… from Downtown Merchandising

Downtown Merchandising

Twenty-three Retail and Consumer Science senior level students in Lucy Simpson’s Strategic Retail Planning course are using the knowledge gained from their varied coursework in consumer behavior, technology, customer loyalty, financial profitability, and strategies for growth to help the existing merchants of the Historic Downtown Lenoir City. Using critical thinking, communication and team work skills, […]

Read More… from Downtown Merchandising

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