Muscatine was interested in developing its first dog park as a community amenity. Students surveyed best practices for dog parks in communities similar to Muscatine and identified recommended amenities, including water, water features, ground covering, benches, pavilions, fencing, walking paths, waste control, among others. Students created preliminary designs for the dog park, including potential planned […]
Program: Iowa Initiative for Sustainable Communities
Clinton Downtown Mural
MFA student Ali Hval designed and painted a mural in downtown Clinton, Iowa, assisted by fellow MFA student Marina Ross. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Tameka Norris Art and Art History Local Government / Community Contact […]
Building Our Brand Downtown Murals – Brick Furniture Design & Installation
MFA student Ali Hval designed murals with “prairie style” themes for two downtown Mason City locations as part of the community’s “Building Our Brand” campaign. Ali also painted the mural designed for the Brick Furniture building. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University […]
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Building Our Brand Downtown Murals – City Center Building Design Proposal
MFA student Ali Hval designed murals with “prairie style” themes for two downtown Mason City locations as part of the community’s “Building Our Brand” campaign. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Ali Hval Art and Art History Local Government / […]
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Interactive Art on Trout Run Trail
MFA students in the School of Art and Art History created 10 small statues of nisse, gnome-like figures from Scandinavian folklore, for the 2015 Nordic Fest Celebration. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Josh Van Stippen Art and Art History […]
Using Marketing and Technology to Promote Brucemore Historic Estate
Mass communication students enrolled in “Philanthropy Communication in a Digital World” worked with Brucemore Historic Estate in Cedar Rapids to develop and implement a marketing plan, including research, event planning, and use of technology to produce promotional messages and a social media campaign. The students focused on volunteer recruitment and retention. Read the final student […]
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Marketing & Branding
Marketing Institute students worked with the Washington Chamber of Commerce to rebrand the community as an attractive destination. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Peggy Stover Rodriguez Marketing Local Government / Community Contact […]
Hotel/Motel Tax Strategic Communications
Journalism students in the Strategic Communications Writing course researched and produced marketing materials for use by the Washington Chamber of Commerce for promotion of the hotel/motel tax. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Rachel Young Journalism and Mass Communication Local […]
Branding Mason City’s North End Business District
Juniors in the Tippie College of Business Marketing Institute developed brand alternatives for Mason City’s North End Commercial District, with a goal of uniting the area’s current and future small business owners under a common effort to attract customers and revitalize the neighborhood. Read the final student report delivered to the local gov/community partner. Iowa […]
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Dubuque – Advertising Campaign to Promote Outdoor Recreation
Juniors in the Tippie College of Business Marketing Institute created advertising campaigns for Travel Dubuque to promote the outdoor recreational opportunities in the Dubuque area, with a particular focus on attracting mountain biking enthusiasts to the area’s growing trail infrastructure… Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable […]
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