Students from the School of Journalism & Mass Communication developed a strategic marketing and communications campaign to attract new riders for the Mason City’s public transit system, using creative outreach materials and various communications platforms to reach target audiences. Building on research conducted by students from UI Tippie School of Business in the Fall 2016 […]
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In a report to the City of Mason City, students in the Entrepreneurial Management Institute: Business Consulting class conducted market research and provided recommendations to attract new riders for the City’s public transit system. By appealing to new target groups and individual riders of the metropolitan public transit system, Mason City officials hope to enhance […]
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In a report to the City of Mason City and North Iowa Farmers’ Market Board of Directors, a student in the Geographical & Sustainability Studies: Senior Project Seminar class completed an independent project that evaluated two Mason City farmers market site locations based on mobility and accessibility indicators. […]
As part of their capstone project, second-year graduate students from the University of Iowa’s School of Urban & Regional Planning will update Mason City’s 2006 Comprehensive Plan, with a thematic view towards environmental and social resiliency and a topical focus on aging in place. In 2006, the City of Mason City embarked on a wide-ranging […]
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As part of their capstone project, second-year graduate students from the School of Urban & Regional Planning developed strategies and recommendations to position and market Jackson County as a top choice in the region for young families making residential location decisions. Following community visioning and other planning processes, Jackson County officials sought to build on […]
As part of their capstone project, second-year graduate students from the University of Iowa’s School of Urban & Regional Planning created a Comprehensive Plan for Cedar County. Cedar County has functioned without a current comprehensive plan many years. The initial and last Comprehensive Plan 1980-2000 for Cedar County was completed in June 1980 with the […]
As part of their capstone project, second-year graduate students from the University of Iowa’s School of Urban & Regional Planning created a Vision Plan to support Cedar County’s efforts to earn Great Places designation through the Iowa Department of Cultural Affairs. Concurrent with the development of the Cedar County Comprehensive Plan, students developed a Cedar […]
Students from the School of Journalism & Mass Communication created a strategic marketing and communications campaign to encourage civic engagement among Mason City residents and to recruit volunteers to serve on local government boards. Public interest in community and economic development in Mason City, Iowa (pop. 28,079) has been high in recent months as the […]
Students in the School of Art & Art History Graphic Design course designed a community-based mobile app for the City of Mason City. With the smart phones and tablets, the City of Mason City aims to provide a community portal to attractions, services, and resources that will serve both resident and visitors. A Mason-City focused […]
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Students in the Department of Geographical and Sustainability Sciences course GIS for Environmental Studies course conducted a flooding risk assessment for the Cerro Gordo County Emergency Management Agency using HAZUS modeling software. University of Iowa students in the GIS for Environmental Studies course worked with Cerro Gordo County Emergency Management Agency to conduct a flooding […]
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