Branding of Muscatine

Metrics

Community Size
32,948
Years
2013/2014
Course Title
Course Letter Acronym
Course Number
Project Lead Faculty

Senior undergraduate students in the College of Business’ Marketing Institute completed a year-long study and evaluation of Muscatine’s community brand, working with the Muscatine Chamber of Commerce.

Read the final student report delivered to the local gov/community partner.

Iowa Initiative for Sustainable Communities Contact Info

University Faculty Contact
Peggy Stover Rodriguez
Marketing

Local Government / Community Contact

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