Dubuque – Advertising Campaign to Promote Outdoor Recreation

Metrics

Community Size
32,948
Years
2018/2019
Course Title
Course Letter Acronym
Course Number
Project Lead Faculty

Juniors in the Tippie College of Business Marketing Institute created advertising campaigns for Travel Dubuque to promote the outdoor recreational opportunities in the Dubuque area, with a particular focus on attracting mountain biking enthusiasts to the area’s growing trail infrastructure…

Read the final student report delivered to the local gov/community partner.

Iowa Initiative for Sustainable Communities Contact Info

University Faculty Contact
Peggy Stover
Marketing

Local Government / Community Contact
Tyler Daugherty

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