Outagamie County in Wisconsin has a pressing need for more diverse housing types due to the underproduction of housing and future population growth. NIMBYism (Not In My Backyard) is hindering the progress of new developments. NIMBYism is caused by various factors such as fear of change and distrust in new potential community members. YIMBYism (Yes In My Backyard) advocates for residential developments and can combat NIMBYism if
utilized correctly. This can be achieved by creating positive social norms that emphasize YIMBY ideals and residential development. This toolkit aims to provide methods for two-way deliberation between community members and government ocials to promote these YIMBY ideals and establish positive social norms.
UniverCity Year Contact Info: UniverCityAlliance@wisc.edu