Mass communication students enrolled in “Philanthropy Communication in a Digital World” worked with Brucemore Historic Estate in Cedar Rapids to develop and implement a marketing plan, including research, event planning, and use of technology to produce promotional messages and a social media campaign. The students focused on volunteer recruitment and retention.
Read the final student report delivered to the local gov/community partner.
Iowa Initiative for Sustainable Communities Contact Info
University Faculty Contact
Melissa Tully
Journalism and Mass Communication
Local Government / Community Contact