Wind And Solar Power Battery Marketing At Music Festivals

Metrics

Community Size
98,000
Years
2015/2016
Course Title
Course Letter Acronym
Course Number
Project Lead Faculty

Students will create a marketing plan for the Penn State Collegiate Wind Competition Team’s start-up spin off, PowerPlay. The business will provide portable batteries at music festivals that utilize wind and solar energy to recharge. The marketing plan will be understood and relatable to all age groups since music festivals offer a variety of attendees.

Read the final student report delivered to the local gov/community partner.

Sustainable Communities Collaborative Contact Info

University Faculty Contact
Karen Winterich
Marketing
Professor
kpw2@psu.edu
814-863-4483

Local Government / Community Contact

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