Students will design, conduct, and analyze a survey that will aid in understanding undergraduates students’ knowledge, concern, and behaviors related to the environment. The survey will be distributed to roughly 10,000 students and provide correlations between various demographic information and environmental awareness, perceptions, and actions. Read the final student report delivered to the local gov/community […]
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Students will determine the content needed and design for a video that will play in a continuous loop to help create a welcoming environment at Penn State’s newly designed employee onboarding center. Students will determine the content needed and propose the design for a video that will play on a continuous loop in the center. […]
Students will create a PR campaign that determines how to engage various audiences in the Sustainable Food Systems Program. It will include what specific messaging to use dependent on audience and how to communicate these messages in an effective way. Read the final student report delivered to the local gov/community partner. Sustainable Communities Collaborative Contact […]
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Students will create a marketing plan for the Penn State Collegiate Wind Competition Team’s start-up spin off, PowerPlay. The business will provide portable batteries at music festivals that utilize wind and solar energy to recharge. The marketing plan will be understood and relatable to all age groups since music festivals offer a variety of attendees. […]
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Students will create a plan to increase awareness and support of the Friends and Farmers Cooperative. The plan will target University faculty and staff, students, and the general community and determine the best channels to reach these audiences. It will utilize storytelling as a major marketing strategy and define how the campaign can be measured […]
Students will design a vehicle wrap for two new compressed natural gas vehicles to be used on campus. The wrap will include elements that communicate the environmental friendliness of the vehicles as an educational component Read the final student report delivered to the local gov/community partner. Sustainable Communities Collaborative Contact Info University Faculty Contact Ryan […]
Students will benchmark MiniTab against other businesses in regards to employee engagement. Specifically, the project will focus on sustainability and corporate recycling. The resulting product will be a set of recommendations that will help MiniTab improve employee engagement and competitiveness. Read the final student report delivered to the local gov/community partner. Sustainable Communities Collaborative Contact […]
Students will collect research on how the arts contribute to healthy, productive workplaces and how the arts have been incorporated. With this information, the project will develop strategies and models for businesses to include the arts in their workforce skill development Read the final student report delivered to the local gov/community partner. Sustainable Communities Collaborative […]
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Students will conduct background research on the design for a local economic resiliency dashboard. The dashboard would be used for communities to determine the economic strength. The project will focus on identifying the components of such a dashboard, potential audiences, and data sources for creating the tool. Read the final student report delivered to the […]
Students will conduct focus groups to report on what amenities/retail destinations are missing in Tacoma. Report should include qualitative and quantitative data that is used to recommend amenities/retail options that would be beneficial to a college student body, surrounding educational institutions and working young adults who live in Tacoma. This project should focus on suggesting […]
Read More… from Business Recruitment: A Millennial Perspective