Increasing Breastfeeding Rates in Green County: A Media Communications Campaign
Metrics
Community
Green CountyCommunity Size
44,411University
University of Wisconsin - MadisonProgram
UniverCity YearCase Type
Project StoriesFocus Areas
EquityDiscipline
Population Health SciencesRegion
EPA Region 5, USAUniversity Department Code
Public HealthSustainable Development Goals
02 Zero HungerPopulation Type
YouthThe Green County Health Department and the Green County Breastfeeding collaborative have made a commitment to increasing breastfeeding rates by 2019 through a wide variety of strategies. In 2016, Green County identified the need to “develop a comprehensive breastfeeding resource with a mainstream message that can be disseminated to the community by 2017” (Green County Healthy Community Coalition, 2016). The following report shares evidence-based suggestions of ways to implement this intervention through media, website communications, and community partnerships, including goals for the intervention and suggested evaluation methods.
Read the final student report delivered to the local gov/community partner.
UniverCity Year Contact Info
Gavin Luter
Managing Director
gavin@cows.org
608-261-1141
University Faculty Contact
Barbara Duerst
Population Health Sciences
barbara.duerst@wisc.edu
Local Government / Community Contact