Promoting tourism, marketing, and branding in Adams, Wood and Juneau Counties

Adams, Wood and Juneau Counties represent the best that Wisconsin has to offer. Combining exceptional hiking, biking, swimming and more, these counties come together to create an ideal getaway from cities like Madison and Chica-go. We seek to target adventurers and families alike, with getaway options that have activities that can appeal to each individual. […]

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Adams-FriendshipTrade Area Analysis

The Goal: Help the community determine and analyze its potential customer base to find out its size, demographics, and spending habits, among other traits that contribute to better serving its resident base and attracting additional customers. UniverCity Year Contact Info Gavin Luter Managing Director gavin@cows.org 608-261-1141 University of Wisconsin-Extension Contact Info Kristen Runge kristin.runge@ces.uwex.edu […]

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Marketing plans for Pepin County

The mission behind the creative campaign for Pepin County, WI stems from the concept that even though a lack of awareness and recognition currently exists, a path towards improving upon this current unfamiliarity can be achieved in a four-step process. We believe that implementing a series of creative materials across traditional and digital mediums can […]

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Industrial park designs for Durand

Students in the Department of Civil & Environmental Engineering at the University of Wisconsin-Madison as an activity in the course Civ Engr 578 –Senior Capstone Design/GLE 479 –Geological Engineering Design prepared concepts, drawings and written materials for a small manufacturing industrial park for the City of Durand in Pepin County, Wisconsin. UniverCity Year Contact Info […]

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Downtown revitalization and redevelopment plan for Durand

This report was created by a team of graduate students in the Urban and Regional Planning master’sdegree program at University of Wisconsin–Madisonon behalf of the City of Durand, Wisconsin. The project came to life througha partnership with the UniverCity Alliance program, where students, faculty,and professionalstaffin the University of Wisconsin system collaborated with local officials on […]

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