Development of a Branding Plan for the City of Cleveland

City Brand Strategy and Brief and Visuals: A Brand Brief that meets the desired outcomes and objectives and outlines the City’s unique aspects and qualities, including its Vision, Mission, and Brand Equity (e.g.: Promise, Position and Personality) for a future Marketing Plan. Presentation of a variety of visual concepts and suggestions for how the brand […]

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A Roadmap to Civic Engagement

Civic engagement and communication is one of the most challenging responsibilities of a government organization. The renewed vision for equity and inclusion requires an accounting of existing methods of community outreach and civic engagement, so that Tacoma can more effectively understand and serve its diverse citizenry. In order to install best practices uniformly across all […]

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Improving Emergency Communications with Limited-English-Proficiency (LEP) Chinese- and Russian-Speaking Communities

Building on work done to prepare for Fire Department re-accreditation, prepare outreach strategies using Community Risk Reduction (CRR) for our most at-risk populations. This effort would identify the risk factors, most effective engagement strategies, and resources. Additional information regarding CRR best practices can be found here. The Bellevue Fire Department’s CRR visualization tool can be […]

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Planning Recommendations for a South Bellevue Mini City Hall

Bellevue’s multi-family neighborhoods have grown in recent years with development in the Downtown and BelRed. Multi-family residential environments are typically harder to reach through traditional city communication programs. The city is interested in research that will evaluate and assess best practices in outreach to those multi-family communities. Work includes development of new strategies, implementing pilot […]

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South Campus Neighborhood Project Stakeholder Engagement

Assessing the needs of the students within the South-Campus neighborhood in regards to their safety and well being. The South-Campus neighborhood has experienced high crime, accidents, and drug/alcohol related incidents due to the poor layout and inadequate lighting provided for students. Goals include: creating less vehicle accidents within intersections, decreasing the rate of assaults and […]

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South Campus Neighborhood Project Stakeholder Engagement

Assessing the needs of the students within the South-Campus neighborhood in regards to their safety and well being The South-Campus neighborhood has experienced high crime, accidents, and drug/alcohol related incidents due to the poor layout and inadequate lighting provided for students. Goals include: creating less vehicle accidents within intersections, decreasing the rate of assaults and […]

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Neighborhood Identities and Resident Engagement

Assess the feasibility of creating and supporting formal neighborhood associations in Minnetonka by surveying existing formal and informal neighborhood organizations in the community and researching local and national models for facilitating the creation of neighborhood associations. Read the final student report delivered to the local gov/community partner. Resilient Communities Project Contact Info University Faculty Contact […]

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Evaluation of the City’s Community Engagement Initiative

Assess the impact of Brooklyn Park’s 2010 Community Engagement Initiative. Read the final student report delivered to the local gov/community partner. Resilient Communities Project Contact Info University Faculty Contact Keith Horvath Public Health Local Government / Community Contact Josie Shardlow Community Engagement Coordinator, City of Brooklyn Park […]

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