Marketing plan proposals for active transportation in partnership with Sage Project and the City of La Mesa. Read the final student report delivered to the local gov/community partner. The Sage Project Contact Info Kristofer Patron Program Administrator kpatron@sdsu.edu (619) 594-0103 University Faculty Contact Local Government / Community Contact […]
Read More… from Marketing Plans for Active Transportation in La Mesa
Building enough dense residential housing units near existing transit is essential to meeting California’s aggressive climate goals. Localities must understand where best to greenlight these dense developments so that sufficient construction actually takes place. Our project utilized space-time clustering and database management to analyze property price trends at the individual parcel level in La Mesa, […]
Read More… from Characterizing Infill Residential Sites with Space-Time Clustering
San Diego Student Designs (SDSD) is pleased to provide professional engineering services to the City of La Mesa for the design and construction of High Street Crossing. Two alternatives were generated and evaluated based on practical, social, and environmental aspects to satisfy project objectives. The first alternative is at grade roadway, and the second alternative […]
Read More… from Final Design Submittal for High Street Crossing Near Spring Street Transit Station
As a part of the City of La Mesa’s Climate Action Plan, the City is aiming to divert 75% of waste from landfills by the year 2035. This goal is to be achieved with both residential and business involvement. Students in Communications 485 developed public relations proposals supporting zero waste and active transport to help […]
Read More… from Public Relations Proposals for Zero Waste and Public Transportation in La Mesa
This report features work completed in collaboration with the Sage Project at San Diego State University and the City of La Mesa, focusing on the promotion of the city’s new Commingled Organics Collection Program. The emphasis was primarily on the creation of educational curricula for children in grades K–12 about everyday conservation practices, food waste […]
Read More… from Impacting Climate Change in La Mesa Through Youth Education and Public Outreach
The project will provide a complete and independent review of the existing configuration and operations of La Mesa Boulevard (Rd) between University Avenue and Jackson Dr. (Figure 1: Project Area). The review included individual analysis of the operations and functionality of the three roundabouts located at Memorial Dr., Rosehedge Dr., and Glen Street, as well […]
Read More… from La Mesa Roundabout / Complete Streets Project
This report features work completed in collaboration with the Sage Project at San Diego State University and the City of La Mesa, focusing on the implementation of a new “zero-waste” curriculum for the La Mesa-Spring Valley School District, while also providing a Composting Action Plan that outlines a pathway to successfully starting a composting program […]
The City has received a grant from SANDAG under the Smart Growth Incentive Program to evaluate the feasibility of a mixed-use (residential/commercial) Transit Oriented Development at the Spring Street Transit Station site which would reduce the need for auto trips and associated carbon footprint. One key element of the project is the re-engineering of High […]
Read More… from Spring Street Station-High Street Crossing Project
Marketing research and marketing plan proposals for active transportation in partnership with Sage Project and the City of La Mesa. Read the final student report delivered to the local gov/community partner. The Sage Project Contact Info Kristofer Patron Program Administrator kpatron@sdsu.edu (619) 594-0103 University Faculty Contact Local Government / Community Contact […]
Read More… from Advertising Research for Active Transportation in La Mesa (Part II)
Campaign Challenge To design a promotional campaign that increases the overall use of the City of La Mesa’s public transportation infrastructure. Budget The budget for this campaign was not defined, so there are three budget options: Low ($25,000), Mid ($30,000), and High ($35,000). Target Audience The primary target audience for this campaign are current La […]